Business Attraction Marketing Plan

In 2013, a Downtown Vitalization Action Plan was put together and recommended attracting businesses and consumers to Downtown Cobourg.  Although a number of initiatives have been completed (see links below) the marketing portion has been in preparation for over a year.  The plan is going before council once again on November 13 with a request for the expenditure of $40K to be approved.  The plan includes a large amount of research and facts – some of which was published November 10 on Cobourg News Blog here (Downtown Vacancies).  It’s also clear what the objective is – to get more businesses in Downtown Cobourg.  But although the Town, the Chamber of Commerce and the DBIA are united in their intent to… Read complete articleBusiness Attraction Marketing Plan